The Today tab will also include in-depth features and interviews with developers, as well as exclusive premieres, new releases tips and how-to guides.
Apple has introduced an Updates tab, allowing customers to quickly see what has changed in their favourite apps and games with the latest update.
Search has also been enhanced, allowing users to search by name, category, developer or topic, and receive relevant results for specific apps and games.
Perhaps the biggest new feature of iOS 11 is the overhauled version of its Siri voice assistant.
Apple has used machine learning to create more natural voices for both the male and female versions of Siri, adjusting intonation, pitch, emphasis and tempo while speaking.
There’s also a new visual interface that offers suggestions based on personal usage of apps such as Safari, News, Mail and Messages.
Siri has been updated to better understand context and offer results that it thinks the user will be interested in.
What’s more, a new translation capability will translate English words and phrases into Chinese, French, German, Italian or Spanish, with more options coming later on.
Apple has added detailed floor plans for shopping malls and airports within its Maps app.
At first, these will cover a small selection of world cities, including London – and Heathrow and Gatwick – with more locations to be added at a later date.
Speed limits and lane guidance have also been added to make navigating on the roads a little easier.
Do Not Disturb while driving
Building on its Do Not Disturb function, Apple has introduced a potentially life-saving Do Not Disturb While Driving feature, to ensure drivers stay focused on the road.
This works by detecting when you are driving and automatically silencing notifications to keep the screen dark.
Users also have the option of sending an auto reply to contacts listed in Favorites to let them know they are driving and cannot respond until they arrive at their destination.
Looping Live Photos
Apple is introducing new Loop and Bounce effects to Live Photos, allowing users to create continuous video loops – in a similar way to Instagram’s Boomerang feature.
The updated Photos app will also automatically create “memory movies” from collections of photos of pets or birthdays on your iOS device.
Apple has improved the experience of taking photos in portrait mode – bringing them into line with landscape photos with features such as optical image stabilisation, True Tone flash and HDR.
Moreover, Apple introduces a new technology called High Efficiency Image File Format that reduces the file size of every photo taken, so they take up less space on your iPhone.