Mutt Of Course teamed up with Warner Bros.


Mutt Of Course, a Delhi-based pet products company, has teamed up with Warner Bros. Consumer Products to bring the Harry Potter inspired collection of pet products and accessories to market. The company said it will be the first of its kind in the Asia-Pacific collection and will include around 40 products inspired by JK Rowling’s Harry Potter, a series of seven fantasy novels.

The company said that while this collection is available online, parents can also purchase it offline in popular major cities such as Delhi NCR, Mumbai, Bengaluru and Ahmedabad, where it will be available at partner stores. Head of consumer products Mr. Vikram Sharma, advertising and partnerships at Warner Media India in Southeast Asia and Korea, said Warner Bros. Consumer Products seeks partnerships with brands that create innovative products for fans. The collaboration for this new category of pet products and accessories, inspired by the Harry Potter series, fits the picture perfectly.

Sakshi Bawa, founder of Mutt, said it was as magical as it gets and they are very grateful that they had the opportunity to work on this collection. Parents can restore their memories of the series through their favorites.

The designs in the collection were supported by “The Wizarding World”, a fantasy media franchise and shared fictional universe based on the Harry Potter novel series. The licensing and distribution program is part of Warner Media Global Brands and Experiences. It offers games, fashion, home furnishings and publications.

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