Credits: forbes.com

With the rise of big platforms such as Instagram, YouTube and Facebook, many businesses are seeing harness the power of these websites. The boom in the social media influencer and content creator market has opened up new opportunities. Social media and influencers have become legitimate ways for brands to reach their customers and generate revenue.
However, influencer marketing isn’t the only benefit of investing in social media marketing as a brand. Especially for small businesses and startups, there is a world of possibilities in the realm of hashtags, comments and likes. Social media has become the new playground that brings together all demographics. Every marketer’s dream comes true: offering free access to such a large audience of potential customers for each product.

Many small businesses shoot themselves in the foot by assuming that social media is just a game for big players with hundreds of thousands of dollars to spend. Conversely, social media platforms offer small brands the opportunity to grow and connect with a close-knit community of existing and future customers.

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Credits: creativebloq.com

If you’re a photographer and want to share your work with the world but don’t have the budget to spend big dollars on a portfolio website, there is good news. You can find many themes to suit your needs in this guide to the best free WordPress themes for photographers.
We have compiled eight of the best themes that can be downloaded and installed in minutes to work with the renowned WordPress Content Management System (CMS). The following topics will vary based on your preferences, but they all have one thing in common: They don’t cost you a dime. If you’d rather scour the market for WordPress alternatives, check out this article on the best website builders available and check out today’s best deals below.

If you are new to WordPress and are still used to working with its features and functions, check out these great WordPress tutorials that have installation guides and SEO basics.

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credits: theprint.in

TradeIndia, the country’s leading B2B online marketplace, is preparing for the ninth virtual event, Medical and Healthcare Expo India 2021.

Leading medical exhibitions will help Indian manufacturers, suppliers and exporters of medical and healthcare products, hospital and medical devices, pharmaceuticals and other health and beauty products to discover new perspectives for business collaboration and breakthroughs in the healthcare sector.

Aiming to fight the pandemic through tireless efforts, TradeIndia offers Indian medical suppliers and manufacturers a platform to digitally connect with global and real buyers, demonstrate products and services to visitors, build partnerships and business channels, get qualified leads and appoint distributors and exhibits at India’s first and largest virtual health and medical fair.

Today, many buyers of medical and health products, hospital and medical supplies, drugs and medicines and other health and beauty care companies are connecting via virtual media to meet their needs.

The virtual health fair allows businesses to effectively initiate real-time digital transactions. The event will cover a wide variety of visitors including distributors, end users, manufacturers, buyers, service providers, media companies, exporters and e-commerce sellers. Additionally, TradeIndia has planned over 4-5 virtual trade shows as early as 2021 to attract qualified leads and gain a number of critical benefits that translate into a significant business advantage for any business.

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Credits: news.mst.edu

The Women in Business group will host a virtual seminar this June to help women learn how to steer their businesses. Heitman will discuss the background of target market profiles, their business purpose, why you should have them, and how to create them. Heitman holds an MA in Strategic Communication and Leadership and Emerging Digital Media from Maryville University.

While the virtual workshop is aimed at women, anyone can participate. The seminar is hosted by the Missouri S&T Small Business Development Center (SBDC) and the Women in Business Group. The Women in Business group offers women access to opportunities for learning, networking and career growth.

People interested in upcoming group activities and events can join the LinkedIn Women in Business – Missouri group. The Missouri S&T SBDC provides business consulting and support to aspiring entrepreneurs and small businesses in the fields of management, start-ups, business acquisition, corporate sales, marketing, financial analysis, human resources, operations management, succession planning and commercialization of technology. SBDC is an expansion partner of the University of Missouri and is part of the statewide SBDC network of Missouri, funded in part by a partnership agreement with the US Small Business Administration.

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