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Fashion is now moving towards the latest technology. From games, augmented reality has carried over to the retail and e-commerce industry, where it is a great tool for attracting new customers. This technology is gaining popularity around the world. Augmented reality is much more than simply superimposing camera images with generated three-dimensional objects. It is an instrument that can help brands to drastically improve their marketing strategies and ensure higher revenues. By applying AR to the shopping experience of their potential customers, brands are able to move users further down the sales funnel.

Augmented reality and the garment industry

Technological advancements such as augmented reality in the garment industry are transforming online shopping experiences. With the goal of increasing online retail revenue while offering the first customer experience, AR enables shoppers to view products in real life, incorporating in-store test behavior before buying with digital extension and consequently, stimulate online sales.

Also, as we know that more and more retail stores are temporarily closed due to the Covid-19 pandemic, this is the best time for apparel brands to get their bearings in representing themselves to mobile shoppers. Many are moving to AR, which helps increase engagement and conversion, and becomes more accessible to brands and familiar to customers.

How are marketers leveraging AR to drive sales?

AR adds value to the customer’s shopping experience.

Augmented reality can help online stores offer their customers a deeper and more realistic shopping experience. On the other hand, this technology enables online stores to deliver vibrant, unforgettable and fun emotions to their customers that are much richer than what we have all experienced in physical stores. AR can provide amazing visual information that improves consumer attitudes and purchase intentions, driving sales massively.

Ecommerce integrations.

Launching AR from e-commerce sites and apps paves the way for greater adoption. Merchants can now add 3D models to product pages, including the ability to request that any product be 3D modeled starting at $100 for simple products, across all major browsers and devices. Customers can flip and rotate 3D models to inspect products or visualize the object using AR.

It has been estimated that viewing 3D products in AR should lead to higher conversion rates. It has also been found that visitors interacting with a 3D model are more likely to add the items to their cart and most of them place an order.

Virtual test before buying.

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If you’re looking to spruce up your kitchen counter, these colorful kitchen appliances from Dolce & Gabbana serve as decorative accents while getting the job done.

Nicknamed “Sicily Is My Love”, the collection is a collaboration with Italian home appliance company Smeg. As the name suggests, the collection is inspired by the Italian region of Sicily, an exciting, vibrant and culturally unique destination known for its food, architecture and ancient archaeological sites.

Appliances in the collection including toaster, juicer, hand mixer, stand mixer, coffee maker, electric kettle and more feature exclusive Dolce & Gabbana decor patterns and vibrant colors.

Sicilian-branded decorations like lemons, prickly pears, and bright red cherries are woven into the designs. These objects are framed with triangular designs, known as crocchi, along with delicate floral designs and images of Sicily’s captivating Mount Etna.

All products are made on an industrial scale, using a reproduction process of hand-painted prototypes created by master Sicilian artists and craftsmen.

In addition to countertop appliances, the collection also includes larger appliances such as refrigerators and freestanding kitchen sets.

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LG Electronics (LG) addresses user concerns by maximizing ease and fun with the LG ThinQ mobile app. The ThinQ app, a home assistant that goes with you everywhere, has an intuitive interface and smart features to improve your lifestyle.

Even today, LG is enhancing application compatibility, which currently extends to 32 LG products, including washers, dryers, air conditioners, air purifiers, televisions and refrigerators.

Real-time monitoring for an easy life.

Easily check the status of compatible LG devices around the home with real-time monitoring in the ThinQ app. Whether you’re home or not, you can quickly see how much time is left in the washer, dryer, or dishwasher cycle right from your phone and set up the app to notify you as soon as it’s done. No need to be in the laundry room or the kitchen to track progress, clean the house with ease.

Running out of household supplies? Easily order your favorite detergent via the ThinQ app.

Hassle-free product support.

LG’s suite of proactive customer service guarantees the best product experience, so you can relax on the housework. Proactive customer support communicates directly with compatible devices to deliver the best results for longer. Leveraging device health and usage preferences, an AI-powered customer service solution also provides helpful tips and tricks to keep every device in top condition. Plus, you can now enjoy personalized customer service for easy in-home maintenance. Because consumable replacement alerts tell you when to change your refrigerator filter, you can enjoy maximum operational efficiency and efficiency with minimal hassle.

Perform a “health check” on LG devices via Smart Diagnosis™ in the ThinQ app and get helpful maintenance tips. For example, if the inside of the refrigerator becomes unusually hot, the app can review the temperature settings and provide easy-to-follow instructions, if a setting is recommended. Smart Diagnosis™ is like having an expert technician at your fingertips, always available to help you deliver an enhanced product experience.

Your property verified with product registration will ensure basic warranty protection and prompt service and support, so you don’t have to worry.

Remote home control that leaves you free to have fun.

The LG ThinQ app makes it easy to control your home from anywhere, so you can turn on, off, start, stop or adjust settings for ThinQ devices remotely. Use the app to download new specialty programs for your washer and dryer, adjust the air conditioning temperature, and do your chores without getting up from the couch and watching your favorite show on TV. With such complete control, you have more free time to have fun and enjoy.

It’s not just an app – a game changer.

The LG ThinQ app reflects the brand’s primary focus: easy control, personalized performance, proactive care and energy efficiency. By enhancing the capabilities of the app, LG is putting seamless smart home control and 24-hour customer service in your hand. The app is a key to both the current ThinQ ecosystem and the future vision of a whole home solution that enables users around the world to enjoy an easy, fun and carefree lifestyle.

About LG Electronics, Inc.

LG Electronics is a global innovator in consumer goods and technology with a presence in nearly every country in the world and a diverse workforce of 74,000 people. LG is made up of five companies: home appliances and airline solutions, home entertainment, mobile communications, vehicle component solutions and business solutions with a worldwide turnover of 53 billion dollars.

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The Sony Ericsson K800 was a multi-faceted phone. From one angle it looked like a cyber-shot digital camera, but like a phone from another side. Look to the left and you would see a button for the music player, inside was a graphic chip capable of 3D games.

A 3.2 MP camera on the back was among the best mobile cameras of all times. It was protected by a sliding lens cover that automatically released the camera when it was switched on.

The phone really looked like a Sony digital camera. It had a two-stage shutter key, the zoom controlled by the volume control. The phone was quite large, but that also meant there was enough room for a flash.

BestPic functionality was quite impressive. It can click 9 full resolution photos that include photos even before pressing the shutter button. You can save one or more of those photos.

How to utilize your best shots? Well, you can copy them to your computer using a USB cable, via bluetooth. You can also share through MMS. If you click on the “blog this” option, the photo will be uploaded to, where it will be available to everyone. Facebook was still new and exclusive to students, Instagram was not a thing back then, how else would you share photos of your food or cat? Jokes apart, this was a feature ahead of its time.

The Sony Ericsson K800 was quite capable. For example, there are two buttons above the screen that complement the programmable keys below. On the camera, they could switch between shooting modes (for example, BestPic, Panorama) or scenes.

To the left of the phone there was a Play/ Pause button and a long press on the volume control to the right could skip songs. It wasn’t a Walkman phone, but a fully functioning music player. The proprietary port used to connect the headphones was not so great. But do you know what it was about? A2DP support, which made it possible to play music via Bluetooth in stereo. Of course, Bluetooth headsets weren’t as common in 2006 as they are today, but they’re still impressive.

The K800 came with just 64MB of internal memory. Maybe you could save up to 100 images, and not more than a handful of songs. This is where the Memory StickMicro came in, you can insert cards up to 16GB (although the slot was not compatible with microSD cards).

In the front, just below the left soft key, was the internet key. The K800 was one of the first 3G phones from Sony Ericsson and had a web browser (Access NetFront), as well as an integrated RSS reader, as well as an email client.

There was also the K790 variant, which only supported 2G connectivity (up to EDGE), but would lose MMS functionality and the front-facing video camera. It couldn’t be used to take selfies, however 2006 was a much easier time.

Anyway, in front was the Activity menu key. This menu was a mix between an application switcher and a notification area. You can toggle between running apps from here, checking for missed calls and new messages, and also accessing app shortcuts and web bookmarks.

Yes, the K800 was a multifunction phone. And, you could run mobile incarnations of some classic PC games: Age of Empires and Counter-Strike. The phone also appeared in the first of Daniel Craig James Bond’s films, Casino Royale (which also featured the M600). Sony Ericssons was a staple of the Sony Pictures Entertainment era of Bond, albeit to a lesser extent than Aston Martin. Of course, every now and then you will get a BMW Z3 or a Nokia 8.3.

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Microsoft says it will no longer contribute to Windows versions of the popular PHP scripting language starting with PHP version 8.0 and later.

Microsoft engineer Dale Hirt announced last week that starting with PHP version 8.0, the company will no longer provide the support it currently provides for PHP 7.2, PHP 7.3, and PHP 7.4. However, we will not support PHP for Windows in any way for version 8.0 and higher,” wrote Hirt. PHP 7.2 will no longer be officially supported from November, while PHP 7.3 will not receive security fixes until November. PHP 7.4 will continue to have one more year of bug fixes, followed by one year of security fixes. PHP 8.0 development is currently speeding up.

Senior PHP developer Sara Golemon clarified that Microsoft’s discontinuation of PHP 8 support does not mean that Windows does not support PHP 8.

“This message means that Microsoft will not be producing official versions for PHP 8 and higher,” Golemon said in a Reddit post. “This message does NOT mean that no one will.

Dropping compilation support for PHP may also make sense to Microsoft due to changes in Azure. As a Hacker News reader pointed out, Microsoft’s original managed PHP offering in the Azure Application Service only worked on Windows, but the Azure Application Service now also supports Linux, reducing the need for PHP. PHP remains a popular programming language choice among developers, ranking fourth since 2015 in GitHub’s annual Octoverse survey behind JavaScript, Python, and Java.

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